EBUSINESS CASE STUDIES
 
 
International Vision Direct
Purchasing contact lenses via the web made easy
 
URL: 
www.visiondirect.com

Client challenge:
To create a one-stop online shop for contact lenses and accessories offering users a wide selection of products and accessories.

International Vision Direct also wanted to increase customer loyalty by offering online rewards.

Solution summary:
The result was the development of a customer-focussed eCommerce site, offering users high quality contact lenses and accessories online.

Created using Day3's eBusiness Technology, International Vision Direct allows customers to order prescription contact lenses online, track their order through from order to delivery, as well as make these purchases in multiple currencies.

International Vision Direct also offers frequent users the chance to save on orders by referring new customers to the site.

With a frequently asked questions page, detailed lens selection and comprehensive advice on eye care, users are provided with pre-order information and assurance to assist in the effortless and confident purchase of all items.

A simple-to-use re-ordering page ensures any item needed regularly is quickly and easily delivered to the customer.

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Vertical Profile
FMCG & Manufacturing
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